062: Phil Sarros – Power in Sharing Content

Phil Sarros _ Head Shot

Dirt Monkey University is looking for writers to contribute content using their experience in the industry.  We will then post your blog on our website and put a link to your website.  We will also provide you with a badge that you can put on your website and link to your article.

This will have great benefit for both of us!  We are building a platform for people in our community to learn from each other.  You will get instant credibility to your clients and it will be a boost to your website when it comes to online search engines.

Articles don’t have to be directly related to the industry.  It can be about relationships, nutrition, personal growth, etc.

Share experience. Share knowledge. Create authority.

Links from this episode:

061: Geek to Freak & Keith and Ashley Kalfas – The YouTube Life

Keith KalfasGreg Chism - Geek to FreakStan sits down with Greg Chism (AKA Geek to Freak) and Keith & Ashley Kalfas after the GIE Expo to have a casual conversation about the ins and outs of their YouTube “careers.”

Links from this episode
Geek to Freak
The Landscaping Employee Trap

060: Dustin Maher – It All Starts with Your Food

DustinMaherFitness-15Stan talks to Dustin Maher of Fit Moms for Life about exercise, nutrition, and how it affects every part of our lives and business.  Our body is our engine – food is our fuel.  Exercise smarter. Change the food you eat. You are the role model for your family and company.

Food myths:

  1. Fat makes you fat
    Health fats: grass fed butter, coconut oil, cold pressed olive oil, avocados, fatty fish, raw nuts
  2. Cutting calories is the best solution to lose weight

Surround yourself with people who have similar health goals as you.  Are your family and friends moving toward health or moving toward sickness?

Don’t drink your calories
Eat more vegetables.

Links from this episode:

059: Robert Buzzard – Start a Business from Scratch

12278848_10205487120719236_3074954007732410240_n (2)Stan turns the tables and is interviewed by young entrepreneur, Robert Buzzard.  He is 20-years-old and wants to start an excavating and hardscaping business.  Robert has limited technical and business experience and wants to know the best plan of action.

Things you need to master when starting a business

  1. Sales – sales skills will make or break your company!
  2. Technical
  3. Managerial Skills
  4. Estimating

Questions that Robert asks Stan include:

  1. Should I get a job working for another company or jump right into starting a business?
  2. How should I start planning for my business?
  3. What licenses do I need to start-up?
  4. Do I need insurance?
  5. What start-up costs should I expect?
  6. How do you get quick cash in a pinch when absolutely necessary?
  7. What is my competitive edge?

058: Tony Bass – Megatrends that will Catapult or Kill Your Business

tbass08headshotToday Stan talks with Tony Bass who partnered up with Michael Gerber (author of The E Myth: Why Most Businesses Don’t Work and What to Do About It) to write The E Myth: Landscape and Contractors edition. 

Before he read The E-Myth, Tony’s landscaping business was making approximately $350,000 in revenue with 8 employees.  After reading the book, he took a 6 month sabbatical to create systems he could apply to replicate and expand his company.

5 years after his sabbatical, Tony was at about $1 million in revenue.  The revenue wasn’t important, it was the foundation.  He had plans for every part of his business. A financial plan. Marketing plan. Operational plan. organizational charts.  Job descriptions.  Training manuals.

5 Mega Trends that Catapult or Kill

  1. Baby boomers buy more services
  2. Fuel prices are lower
  3. Big companies face higher cost of labor than smaller companies
  4. Pay rates are going up
  5. Automation

Links from this episode
The E Myth – Landscape Contractor
The E Myth – Revisited
The E Myth – Original

057: Marty Grunder – Become a Better Leader Now

MG in garden 2 070708Stan and Marty Grunder discuss how leadership allows you to leverage your time and resources.  When things didn’t work out as Marty wanted and expected, he is able to trace it back to poor leadership.  When things go well, he is being a good leader.

5 Tenets of Successful Leaders

  1. Lead by example
  2. Have integrity
  3. Be enthusiastic
  4. Communicate
  5. Do a little bit more than the other guy/gal

Ask somebody to give you their honest opinion on how you rate on the 5 tenets.

The core values in Marty’s businesses are quality, teamwork, leadership, profitability.

“Whatever you allow, you encourage.”

Links from this episode:
Facebook Twitter Instagram

056: Kim Julen – Using Intuition to Grow Your Business

Kim JulenKim Julen with Finding Your Fiji discusses the importance of trusting your intuition to grow your business.  She discusses a few tests you can do right where you are to help determine whether or not you should do something.

So, how do you know it’s your intuition and not your ego?

Intuition feels natural, spontaneous, familiar
Intuition is uplifting – it feels good
Intuition is positive for highest good of all – no harm will come to others
Intuition is direct, to the point, and supportive
Intuition leaves a strong impression
Intuition is consistent
Intuition often leads to helping others
Intuition encourages making healthy changes

Intuition often comes to you through things you hear, see, think.  For example, numbers, words, animals, or triggers (if you see something and it makes you think of something else.)


How does what you say to yourself affects your reality?  Attract what you want instead of what you don’t want. The universe doesn’t hear a negative, so speak and think what you want.

Links from this episode

Find Kim on Facebook

Shad Holmstettser – What to Say When You Talk to Yourself

Josie Robinson – The Gratitude Jar

Find us on iTunes

Landscape Business Pro Podcast

055: Jim Bouchard – 8 Strategies for Personal and Professional Mastery

Jim BouchardJim Bouchard goes over 8 universal strategies for personal and professional mastery that apply to large and small business alike.

  1. Discipline
  2. Focus – letting go of the distractions keeping you from the task at hand
  3. Understand and Cultivate Power
  4. Be Confident – Yet Humble
  5. Be Flexible, Adaptable, and Comfortable with Uncertainty
  6. Strap on Your Belt
  7. Keep “Beginners” Mind
  8. Be a Leader (Get 8 Strategies for Effective Leaders for free) – Be the leader you would want to follow

Perfection is not a destination; it’s a never-ending process.  The true masters has a beginners mind. A master has failed more times than a beginner has ever attempted.

Think Like a Black Belt

Sensei Leader


054: Nick May – Full Time Income, 33% Effort

Nick May

Building a business is about putting the systems in place by making sure all the little details are in place.

Nick’s goal is to work 33% of the time while creating a full time income.  When you have streamlined systems in your business, you don’t have to micromanage everything for consistent profits.

Every person in your business knows exactly what they should be doing and when, so you are free to focus on growing your business.

Have a good system means that the appropriate person knows what to do when XYZ happens.

For example, your office staff knows exactly what to do when the phone rings: 1. Answer the phone. 2. If they are requesting and estimate, ______. If they have an issue, ______. 3. Follow up with an estimate in __ days.  Or whatever the case may be.  There is no confusion and things don’t get forgotten.

Nick even has a system down for hiring new employees.  This ensures that he only hire applicants that are a good fit for his business.

Small Business Naked
The Chaise Lounge

053: Construct-Ed – Trade School Education without the Expense and Time Commitment

Jeremiah & Rory from Construct-Ed join Stan today as they discuss a new way to get business education for you and your team.

Industry professionals who are experts in their field teach online courses on Construct-Ed. You no longer have to hunt down these professionals to try to get them to lunch or a cup of coffee so you can get tips and tricks out of them. Now, you can get insider information from the comfort of your home or office.

When you purchase a course, you can replay it an unlimited amount of time, so it is easy to share the information with members of your team over and over again until they have it figured out.

Topics covered include: business management, design and architecture, equipment, financial, marketing and sales, safety, software, trade skills, estimating and bidding, green building.

If you are an expert or have knowledge in a field, Construct-Ed is always looking to partner with new instructors, so contact them on their website to share your information and earn a little extra income.

Links from this episode