058: Tony Bass – Megatrends that will Catapult or Kill Your Business

tbass08headshotToday Stan talks with Tony Bass who partnered up with Michael Gerber (author of The E Myth: Why Most Businesses Don’t Work and What to Do About It) to write The E Myth: Landscape and Contractors edition. 

Before he read The E-Myth, Tony’s landscaping business was making approximately $350,000 in revenue with 8 employees.  After reading the book, he took a 6 month sabbatical to create systems he could apply to replicate and expand his company.

5 years after his sabbatical, Tony was at about $1 million in revenue.  The revenue wasn’t important, it was the foundation.  He had plans for every part of his business. A financial plan. Marketing plan. Operational plan. organizational charts.  Job descriptions.  Training manuals.

5 Mega Trends that Catapult or Kill

  1. Baby boomers buy more services
  2. Fuel prices are lower
  3. Big companies face higher cost of labor than smaller companies
  4. Pay rates are going up
  5. Automation

Links from this episode
SuperLawnToolkit.com
The E Myth – Landscape Contractor
The E Myth – Revisited
The E Myth – Original

042: Robert Mallon – Setting Goals for Life and the Bottom Line

Robert MallonI’ll be completely honest here. Self-help techniques and “ra ra!” type affirmations aren’t for all of us. But you’re listening to us to learn, right? To grow? To get that kick in the ass you need to start carving your own path? Give Robert Mallon a shot in this episode of LBP, and I guarantee you’ll be seeing some things in a different light.

Robert is a nationally-recognized professional speaker, business coach, mentor, and goal setter. Robert worked in a few different industries until 2002, when he became an entrepreneur and was soon excelling at starting and running businesses, mainly because Robert learned the importance of setting goals. Not just what goals to set, but how to set them. Robert has discovered that by clarifying your goals and focusing on ONE main goal per quarter, you can increase your productivity, results, and your bottom line. Robert firmly believes that in order to truly be happy – no matter how successful your business is – you have to incorporate personal goals, like family, as well. In this episode Robert shares with us how to do that and much more with some easy guidelines and expert advice. Don’t worry is you miss something – he has tons of content for you completely free on his website, Rusty Lion Academy.

Robert teaches us how to set “SMART” goals:

  • S – Specific
  • M – Measureable
  • A – Actionable
  • R – Realisitic
  • T – Time-Specific

Links from this episode

www.rustylionacademy.com
Rusty Lion Podcast
By phone: 770-906-7397

Find us on iTunes

Landscape Business Pro Podcast

041: Shaun Caldwell – Internet Marketing vs. Print and Direct Mail Marketing

Shaun CaldwellShaun Caldwell is owner of Charlotte Print, an online printing company located in Charlotte, North Carolina. Shaun’s background is internet marketing, but when his career wasn’t going where he wanted, he got into print media – which seems a little backwards – but it’s a move that Shaun truly believes was a game changer. Before beginning a direct mail campaign, ask yourself two questions. 1) What does your demographic look like? Age, income, location, etc. Know who you’re targeting. 2) Make sure your message to that audience is complimentary. It doesn’t matter how good your print piece looks or how many people see it, if you’re not speaking their language, then your efforts are lost and your money is wasted. Stan and Shaun also discuss the differences between a solo and “coop” campaign. Which costs more? Which is more effective? What kind of return can I expect?

“Do what you’re best at and outsource everything else.”

Links from this episode

charlotteprint.com
On Twitter @charlotteprint
Facebook
Instagram

Find us on iTunes

Landscape Business Pro Podcast

038: Jeffrey Scott – Grow Your Landscaping Business by Recruiting Great Employees

Jeffrey ScottJeffrey Scott, MBA, author, business coach, hall-of-fame consultant, is the expert in growth and profit maximization in the lawn & landscape industry. He grew his company into a successful $10 million enterprise, and he’s now devoted to helping others achieve profound success. Jeffrey believes, if you really want to run and grow the business you always wanted while still having time to enjoy your success, it is absolutely necessary to become a recruiting expert. Find a rockstar #2 employee, or what Jeffrey calls a “2nd in command”. Next, get your estimating process down to a science. Then, work on a budget and make it a priority every single month. Get ready to hit the rewind button, because Jeffrey and Stan share some invaluable information in this episode, including some great tips on how to write the perfect “Help Wanted” ad. As always, thanks for checking out the Landscape Business Pro Podcast!

Links from this episode

Jeffrey on YouTube
Jeffrey on LinkedIn
Jeffrey’s Website
www.indeed.com

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Landscape Business Pro Podcast

037: John Lee Dumas – Entrepreneur on Fire!

John Lee DumasThe Man, The Myth, The Legend: John Lee Dumas. After growing up in Maine, John went to college on an Army ROTC scholarship, eventually becoming an officer in the Army and doing a 13 month tour in Iraq. For the next 6 years, John tried law school, real estate, and corporate finance, but nothing felt right. Then, John decided to try something different: podcasting. Following his flare for business and his passion for learning from the best, John decided to create the exact podcast that he felt was missing – a seven day a week podcast where listeners could learn from established, accomplished entrepreneurs. That podcast is Entrepreneur on Fire. At first, John wasn’t comfortable behind the mic, and had no experience producing a podcast, but he understood the only way to get better was to learn from someone that had already done it. By investing in himself and seeking expert mentors that were enjoying the success he was after, John knew he was giving himself the absolute best shot at success. In this episode you’ll learn how to leverage a mentor to get your landscaping business off the ground, or take your existing company to the next level.

Links from this episode

Entrepreneur on Fire
Podcasters’ Paradise

Find us on iTunes

Landscape Business Pro Podcast

036: Aaron Walker – Utilize Experts to Grow a Smarter, Stronger Contracting Business

Aaron WalkerHead Honcho of View from the Top Consulting, Aaron Walker has a storied and impressive background. Aaron started in the pawn shop business, and after 27 years, he retired from that and got into construction industry. He bought into ABC Building, a company focused on high-end homes – but more importantly – Aaron helped it become a company completely dedicated to customer service. It was that focus that propelled his company to be the #1 builder in middle Tennessee for 3 consecutive years. In today’s episode, Aaron and Stan discuss the importance of continuing to improve. But not just learning; learning from and expert that truly knows what they’re doing. You can practice and struggle and practice some more, but if you don’t know what you’re doing wrong, than you’re simply wasting your time.

Links from this episode

www.viewfromthetop.com
On Twitter: @vftcoach

Find us on iTunes

Landscape Business Pro Podcast

032: Tom Reber – Bid Smarter! Save Time and Boost Your Margins

Tom ReberHow many times have you spent half the day meeting with a potential client only to realize their project is completely unrealistic for their budget? How much time have you wasted trying to figure out the scope of a project when the customer really has no idea what they want? Remember, YOU are in control of your business. Tom Reber is a contractor, business owner, podcaster, and business coach. He knows what it takes to make your business work for you, rather than the other way around. By prequalifying potential clients based on scope and budget, your jobs will be easier to land, easier to bid, and ultimately easier to GET PAID on. Period. It really is that simple to minimize the time spent on the project and maximize your margins. Simply put: Find the right clients, take on the right projects, and build the business you want to own.

Links from this episode

www.motorhard.com
Contractor Sales Academy
The Strongpreneur Podcast

Find us on iTunes

Landscape Business Pro Podcast

026: Kenny Chapman – The Blue Collar Coach

Kenny ChapmanAs an entrepreneur, Kenny Chapman believes it’s important to ask yourself, “Are you serving your business, or is your business serving you?” Also known as The Blue Collar Coach, Kenny is President and Founder of the Blue Collar Success Group. When he was 30 years old and working as a self-proclaimed ‘sewer rat,’ he set the ambitious goal of retiring at the age of 40. After experiencing some setbacks, Kenny decided to take a hard look at how he was running his business, and how it was running him. Before anything else, decide what your endgame is and what your goals are as a business owner. Once you understand these and focus on your purpose, it will help guide you and your decisions every single day. This focus has allowed Kenny to look at retirement from a completely new perspective. Instead of building your company and eventually selling it as part of your retirement plan, why not create systems and build leaders within your company that allow you to keep the company forever, and never retire. Kenny is an author, business coach, speaker, consultant and above all else, a very successful entrepreneur. He has some great experiences and his no nonsense, down-to-earth style is a perfect fit for our show.

Links from this episode

Kenny’s Book: The Six Dimensions of Change
The Blue Collar Success Group
E-Myth Revisited

Find us on iTunes

Landscape Business Pro Podcast

014: Jeff Law – Taking On the Taxman – Protect Your Business and Your Bottom Line

Let’s be honest, tax preparation and accounting is something that makes most small business owners cringe. Jeff Law is here to take that weight off your shoulders with some practical and actionable advice for business owners and entrepreneurs of all shapes and sizes. Jeff is the second generation owner of Law Tax and Financial. Law Tax and Financial focuses on helping businesses from the initial setup and incorporation, right on down the line. They regularly and professionally handle tax preparation, payroll, bookkeeping, and consulting for small to medium sized businesses. We’ll learn how proper planning is essential to make sure your business is maximizing profits, and at the same time, setting aside the correct amount of money from those profits to ensure you’re not hit with any large tax bills along the way. As a business owner himself, Jeff really understands the issues and setbacks that weigh down so many companies. In this episode, Jeff and Stan do a great job of translating issues facing Jeff’s company and his clients into a language that speaks to all types of landscapers, excavators, and contractors.

Links from this episode

Law Tax and Financial

Find us on iTunes

Landscape Business Pro Podcast

013: Mike Michalowicz – Take Your Profit First, and Pay the Other Guys Later

Profit First is the latest book by Mike Michalowicz. Mike has also written The Pumpkin Plan and and The Toilet Paper Entrepreneur. However, Mike wasn’t always an author. He successfully founded, built and sold two multi-million dollar companies by the time he was 35 years old. With that success and a bold new vision, Mike decided to become an angel investor, and subsequently lost nearly everything. Motivated by a fierce determination to get back on his feet, Mike focused all of his energy on his next passion: finding better ways to build healthy, financially strong companies. Over the last eight years, he has refined his Profit First methods into something any business owner can learn and benefit from. He’s learned a ton of valuable lessons throughout his life, and is gracious enough to share his story with us here, on the Landscape Business Pro Podcast.

" This method of Profit First this is the ‘pay yourself first’ process we’ve all been told to use in our personal lives – I’m just saying – it applies to business."

Mike is a passionate, humble, and highly intelligent guy that really understands business and has a uncanny ability to relate complex ideas in a way that is not only inspiring, but completely actionable as well. We had a great time talking with Mike and we know you guys are going to enjoy this episode. If you haven’t read Mike’s books, be sure to check them out as they are invaluable to businesses of all types and sizes. Check out the links below.

Links from this episode

Profit First
The Pumpkin Plan
The Toilet Paper Entrepreneur
MikeMichalowicz.com
Audible.com

Find us on iTunes

Landscape Business Pro Podcast